Cherryl Pereira, Author at Trymata https://www1.trymata.com/blog/author/cherryl-pereira/ Wed, 05 Jul 2023 19:04:07 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://trymata.com/wp-content/uploads/2022/09/cropped-Trymata-blog-logo-1000x1000-px-32x32.png Cherryl Pereira, Author at Trymata https://www1.trymata.com/blog/author/cherryl-pereira/ 32 32 226506926 Comparative usability testing: Why it matters for your business https://trymata.com/blog/2022/04/13/comparative-usability-testing-why-it-matters-for-your-business/ https://trymata.com/blog/2022/04/13/comparative-usability-testing-why-it-matters-for-your-business/#respond Wed, 13 Apr 2022 19:17:24 +0000 https://www.trymyui.com/blog/?p=18204 In a world where competition is fierce and design trends change rapidly, it's important to stay ahead of the curve. One way to do this is by utilizing comparative usability testing so you can provide performance insights on designs. This article will discuss how comparative usability testing works and why it matters for your business.

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]]> https://trymata.com/blog/2022/04/13/comparative-usability-testing-why-it-matters-for-your-business/feed/ 0 18204 Basics of user research resume: advantages & expectations https://trymata.com/blog/2022/03/31/basics-of-user-research-resume-advantages-expectations/ https://trymata.com/blog/2022/03/31/basics-of-user-research-resume-advantages-expectations/#respond Thu, 31 Mar 2022 18:06:40 +0000 https://www.trymyui.com/blog/?p=18077 In a world filled with cut-throat competition, standing out can be a difficult task. It can be daunting for anyone to get outrightly rejected over and over again. The art of writing a perfect resume to hear back from any company is often acquired after several hits and misses over the years. Well, a career in user research is taking a similar route. 

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]]> https://trymata.com/blog/2022/03/31/basics-of-user-research-resume-advantages-expectations/feed/ 0 18077 A guide to generative UX research https://trymata.com/blog/2022/03/28/guide-to-generative-ux-research/ https://trymata.com/blog/2022/03/28/guide-to-generative-ux-research/#respond Mon, 28 Mar 2022 21:07:05 +0000 https://www.trymyui.com/blog/?p=17958 UX research plays a vital role in the overall product development and offers myriad competitive advantages to organizations. It begins the process of design with an understanding of user goals, behaviors, and needs. However, most companies are still using traditional research methods to collect their data. Here's why teams across all industries should start utilizing UX research techniques.

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]]> https://trymata.com/blog/2022/03/28/guide-to-generative-ux-research/feed/ 0 17958 Qualitative interviews: Pitfalls to avoid https://trymata.com/blog/2022/03/25/qualitative-interviews-pitfalls-to-avoid/ https://trymata.com/blog/2022/03/25/qualitative-interviews-pitfalls-to-avoid/#respond Fri, 25 Mar 2022 18:59:53 +0000 https://www.trymyui.com/blog/?p=17952 Qualitative interviews are a way of getting feedback from your customers. They can be done in person, over the phone, or online with surveys and questionnaires. Qualitative interviews are very useful because they provide insights into what people think and feel about your product or service. However, there are some pitfalls to avoid when conducting qualitative interviews that will help you get better results. In this blog post, we're going to discuss these pitfalls so that you can get more accurate data for your business.

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]]> https://trymata.com/blog/2022/03/25/qualitative-interviews-pitfalls-to-avoid/feed/ 0 17952 All you need to know about remote user research https://trymata.com/blog/2022/03/23/all-you-need-to-know-about-remote-user-research/ https://trymata.com/blog/2022/03/23/all-you-need-to-know-about-remote-user-research/#respond Wed, 23 Mar 2022 19:04:24 +0000 https://www.trymyui.com/blog/?p=17934 It is a common misconception that remote research is a compromised, less yielding version of user research. If you dive deeper into the concept and look closely, this presumption is far from true. In fact, remote research can help you fetch better data. The main idea behind remote lab experiments is to try and mimic the remote users’ environment and remote conditions as much as possible. This means having to use remote observation or remote ethnography in research, which adds further understanding to remote user interviews. In this article, we will expound on the whole concept of remote user research

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]]> https://trymata.com/blog/2022/03/23/all-you-need-to-know-about-remote-user-research/feed/ 0 17934 Everything you need to know about concept testing https://trymata.com/blog/2022/03/21/everything-you-need-to-know-about-concept-testing/ https://trymata.com/blog/2022/03/21/everything-you-need-to-know-about-concept-testing/#respond Mon, 21 Mar 2022 18:33:28 +0000 https://www.trymyui.com/blog/?p=17908 Concept testing is a marketing technique that helps businesses to identify if their product or service will work for the customer. It also helps them understand what customers want and how they see your business. Concept tests are simple surveys created to get feedback on an idea, product, or service before it has been developed in full. This blog post talks about everything you need to know about concept testing.

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]]> https://trymata.com/blog/2022/03/21/everything-you-need-to-know-about-concept-testing/feed/ 0 17908 A detailed guide on how to create a user research framework https://trymata.com/blog/2022/03/18/detailed-guide-on-how-to-create-user-research-framework/ https://trymata.com/blog/2022/03/18/detailed-guide-on-how-to-create-user-research-framework/#respond Fri, 18 Mar 2022 18:34:50 +0000 https://www.trymyui.com/blog/?p=17900 User research is an important part of any UX design process. It helps ensure that your product will be used by the people for whom it was created, and not just a handful of users who happen to love it. The user research framework presented in this article is designed to help you collect all the data you need about your target audience so that you can make smarter decisions as you move forward with your project.

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]]> https://trymata.com/blog/2022/03/18/detailed-guide-on-how-to-create-user-research-framework/feed/ 0 17900 How to prepare your UX portfolio: importance and format https://trymata.com/blog/2022/03/15/how-to-prepare-your-ux-portfolio-importance-and-format/ https://trymata.com/blog/2022/03/15/how-to-prepare-your-ux-portfolio-importance-and-format/#respond Tue, 15 Mar 2022 18:24:22 +0000 https://www.trymyui.com/blog/?p=17871 There is no doubt that UX portfolios equip designers with a platform where they can show their design work and design thinking towards product excellence. However, whether designers will be able to successfully convey their skills is what remains doubtful in many cases. It can be sometimes tricky and overwhelming to come up with the perfect UX portfolio for getting hired. We will clear up some of the qualms and confusion regarding the UX portfolio and also guide you through the process of adroitly coming up with the same.

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]]> https://trymata.com/blog/2022/03/15/how-to-prepare-your-ux-portfolio-importance-and-format/feed/ 0 17871 Designing personas using data from Google Analytics https://trymata.com/blog/2022/03/10/designing-personas-using-data-from-google-analytics/ https://trymata.com/blog/2022/03/10/designing-personas-using-data-from-google-analytics/#respond Thu, 10 Mar 2022 17:43:41 +0000 https://www.trymyui.com/blog/?p=17835 Many businesses are trying to figure out how to design personas for their customers. This can be difficult without the right data. Luckily, Google Analytics has all of the information you need to create compelling personas that will help increase your conversion rates. In this blog post, we'll go over some tips on how to use GA data to make more informed decisions about customer persona design.

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]]> https://trymata.com/blog/2022/03/10/designing-personas-using-data-from-google-analytics/feed/ 0 17835 Everything you need to know about creating efficient user personas https://trymata.com/blog/2022/03/09/everything-you-need-to-know-about-creating-efficient-user-personas/ https://trymata.com/blog/2022/03/09/everything-you-need-to-know-about-creating-efficient-user-personas/#respond Wed, 09 Mar 2022 16:15:23 +0000 https://www.trymyui.com/blog/?p=17823 The user persona is a fictitious character that represents your ideal customer. They may assist you in a deeper understanding of the demands and motivations of individuals. The consumers who use your product and service, as well as design a business strategy that resonates with them. In this blog post, we'll go through how to make effective personas for your company.

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