UX research Archives - Trymata https://www1.trymata.com/blog/tag/ux-research/ Mon, 21 Aug 2023 18:03:26 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.2 https://trymata.com/wp-content/uploads/2022/09/cropped-Trymata-blog-logo-1000x1000-px-32x32.png UX research Archives - Trymata https://www1.trymata.com/blog/tag/ux-research/ 32 32 226506926 Understanding the difference between user research & user testing https://trymata.com/blog/2023/07/17/understanding-user-research-user-testing-difference/ https://trymata.com/blog/2023/07/17/understanding-user-research-user-testing-difference/#respond Mon, 17 Jul 2023 21:29:15 +0000 https://trymata.com/?p=20172 What's the difference between user testing and user research? User testing is just one part of the broader set of strategies and approaches termed "user research" – learn how they fit together!

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]]> https://trymata.com/blog/2023/07/17/understanding-user-research-user-testing-difference/feed/ 0 20172 Finding the value in your old UX research data https://trymata.com/blog/2023/04/28/finding-value-old-ux-research-data/ https://trymata.com/blog/2023/04/28/finding-value-old-ux-research-data/#respond Fri, 28 Apr 2023 17:12:48 +0000 https://trymata.com/?p=19702 Too often, UX research data ends up shelved and never used again after the initial project & presentation. How can we get more from our data?

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]]> https://trymata.com/blog/2023/04/28/finding-value-old-ux-research-data/feed/ 0 19702 The 9 best UX & product quotes from Trymata’s new podcast https://trymata.com/blog/2023/04/25/best-ux-product-quotes-trymata-podcast/ https://trymata.com/blog/2023/04/25/best-ux-product-quotes-trymata-podcast/#respond Tue, 25 Apr 2023 21:09:07 +0000 https://trymata.com/?p=19650 Read the most impactful quotes about UX & product from the first 6 episodes of Trymata's new tech podcast, "Re:Design/Growth."

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]]> https://trymata.com/blog/2023/04/25/best-ux-product-quotes-trymata-podcast/feed/ 0 19650 A research repository for your UX research data https://trymata.com/blog/2023/03/16/research-repository-for-ux-research-data/ https://trymata.com/blog/2023/03/16/research-repository-for-ux-research-data/#respond Thu, 16 Mar 2023 17:25:19 +0000 https://trymata.com/?p=19048 Read about the powerful analytical capabilities of Trymata's new research repository! With automatic sentiment analysis, discovery graphs, highlight searches and more, Considerly will help you get even more out of your UX research data.

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]]> https://trymata.com/blog/2023/03/16/research-repository-for-ux-research-data/feed/ 0 19048 Collecting & analyzing digital experience data https://trymata.com/blog/2022/08/15/digital-experience-data/ https://trymata.com/blog/2022/08/15/digital-experience-data/#respond Mon, 15 Aug 2022 20:07:49 +0000 https://www.trymyui.com/blog/?p=18863 As technology is evolving, customers’ expectations are also rising. A good customer experience can differentiate your brand from others. According to some statistics, brands providing excellent customer experience generate 5.7% more revenue than those not focusing much on CX. If we neglect these stats for a moment, every business owner understands that a good customer experience is essential for success. Now the question is how to improve customer experience? For that, you need to collect customer experience data. You might ask how to collect data? In this article, we’ll discuss how to collect and analyze digital experience data.

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]]> https://trymata.com/blog/2022/08/15/digital-experience-data/feed/ 0 18863 How product analytics and usability testing go hand-in-hand https://trymata.com/blog/2022/08/08/product-analytics-and-usability-testing/ https://trymata.com/blog/2022/08/08/product-analytics-and-usability-testing/#respond Mon, 08 Aug 2022 19:54:10 +0000 https://www.trymyui.com/blog/?p=18830 Better usability and digital experience create better products. How exactly does usability testing go hand...

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]]> https://trymata.com/blog/2022/08/08/product-analytics-and-usability-testing/feed/ 0 18830 What is digital experience? https://trymata.com/blog/2022/08/03/digital-experience/ https://trymata.com/blog/2022/08/03/digital-experience/#respond Wed, 03 Aug 2022 17:28:58 +0000 https://www.trymyui.com/blog/?p=18800 As the name indicates, it’s an interaction between a user or customer and the employee or company by using digital technologies. This interaction can be between B2B and B2C by using digital technologies. It allows companies and organizations to get rid of paper processes and create services that can be run through modern technologies and the internet. If we talk about digital experience design, it should be intelligent, omni-channel, personalized, and relevant. When you ask people to define the digital experience, you’ll get different answers, but all of them will be relevant.

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]]> https://trymata.com/blog/2022/08/03/digital-experience/feed/ 0 18800 7 ways to measure user experience using metrics & KPIs https://trymata.com/blog/2022/07/20/7-ways-to-measure-user-experience/ https://trymata.com/blog/2022/07/20/7-ways-to-measure-user-experience/#respond Wed, 20 Jul 2022 11:36:27 +0000 https://www.trymyui.com/blog/?p=18727 User experience is the concept of gauging the satisfaction or frustration of your users while they interact with your product/service. Optimizing the user’s experience throughout their journey is one of the best ways to improve your brand image and secure lasting engagement. Before you can improve your offering, you must develop a deep understanding of where you can improve their experience. To do this, you need to analyze some key metrics and KPIs to gain a holistic view of your customer experience. This article will outline some helpful metrics and key performance indicators (KPIs) that you can use to help measure and improve your user experience.

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]]> https://trymata.com/blog/2022/07/20/7-ways-to-measure-user-experience/feed/ 0 18727 Selecting an appropriate usability testing sample size https://trymata.com/blog/2022/07/18/selecting-appropriate-usability-testing-sample-size/ https://trymata.com/blog/2022/07/18/selecting-appropriate-usability-testing-sample-size/#respond Mon, 18 Jul 2022 20:45:42 +0000 https://www.trymyui.com/blog/?p=18717 Have you ever wondered how a sample is selected for usability testing of a prototype? What are the significant factors on which sample size is selected? And how it goes through usability testing before a launch. What is an appropriate usability testing sample size? 

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]]> https://trymata.com/blog/2022/07/18/selecting-appropriate-usability-testing-sample-size/feed/ 0 18717 UX Wars: Lyft vs. Uber https://trymata.com/blog/2022/07/07/ux-wars-lyft-vs-uber/ https://trymata.com/blog/2022/07/07/ux-wars-lyft-vs-uber/#respond Thu, 07 Jul 2022 21:38:40 +0000 https://www.trymyui.com/blog/?p=18666 As you may have noticed, we recently re-launched our UX Wars campaign with a bit of a twist. We have included audience participation by running polls on social media. Currently, we hope to compare and contrast usability testing results with social media poll results and gain insights about why people prefer one app over the other. With this current round, we focused on rideshare apps. So without further ado, let's dive into UX Wars: Lyft vs. Uber!

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